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Serious glamour and gorgeousness in Cannes? Well, that’s no shocker. And as a first-timer hitting the South of France movie festival, I lapped it all up—it’s impossible not to when Sofia Coppola, Freida Pinto, and Rooney Mara are living down the hall (home base: the Hotel Martinez). The surprising thing is that the whole affair actually feels like being on a deliriously over-the-top college campus, where one alpha sorority—festival sponsor and my Cannes host, L’Oréal Paris—makes it their responsibility to dial up the glam factor overall (as their guest, I was privy to some elaborate hair and makeup sessions. The result: looking like I almost fit in). What was most fun to witness is that everyone there, no matter how major the celebrity, seems dazzled by the glitz of it all. Here, my take on Cannes glamourama by the numbers:

300+: Accredited paparazzi at the festival.

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UniqueTimerStore,d=[[“aged”,e=>s.has(e)],[“impressions”,e=>i.getCount(e)],[“visible”,e=>c.has(e)]],u=e=>`${e}.refresh_${o.getCount(e)}`,g=t=>e.getSingleInstance().getSlotDefinitionFromGPTSlot(t);function p(t){const i=e.getSingleInstance().getPageDefinition(),s=getSlotById(t),a=g(s);r(`setTargeting.${u(t)}`);const c=getConfig$1(window).config.useBlueprintTargeting,l=getTargetingKeyTranslator(void 0!==c&&c)(“ctx_slot_rn”);return s.setTargeting(l,o.getCount(t)),n([“refreshLC-serviceLT”],{pageDefinition:i},(e=>(applyTargeting(window.googletag.pubads(),e),n([“refresh”],{pageDefinition:i,slotDefinition:a,slot:s},(e=>{applyTargeting(s,e)})))))}function f(e){return void 0===e?3e4:!Number.isNaN(parseInt(e,10))&&e>0?e:0}const m=cumulativeArgumentDebounce((e=>{const t=uniq(e.map((e=>e[0])));if(window.cns.flags.shouldNotRefresh)r(“window.cns.flags.shouldNotRefresh”);else if(r(`refreshing.${t.map((e=>u(e))).join(“,”)}`),t.forEach((e=>h(g(getSlotById(e))))),!get$1(window,”cns.config.config.useRoadblock”)){const e=t.map(getSlotById);window.googletag.pubads().refresh(e,{changeCorrelator:!1})}}),100);function y(e){r(`onChange.${e}.(${d.map((t=>t[0]+”:”+t[1](e))).join(“,”)})`),all(d,(t=>t[1](e)))&&p(e).then((()=>{m(e)}))}function b(e,t){0===(t=f(t))?y(e):l.startTimer(e,(()=>{s.add(e),y(e)}),t),r(`willRefreshIn.${e}.${t}`)}function h(e){const t=e.id;i.remove(t),s.delete(t),b(t,e.refresh)}function w(e){return!e.isOutOfPage&&!window.cns.flags.shouldNotRefresh&&!1!==e.refresh}this.reset=function(e){w(e)?h(e):r(`slotNotRefreshable.${e.id}`)},this.onSlotRenderEnded=function(e){const t=e.slot,n=g(t).id;o.increment(n)},this.onImpressionViewable=function(e){const t=e.slot.getSlotElementId();i.increment(t),r(`${t}.impressionIncremented`),y(t),w(g(e.slot))&&function(e){if(!a.has(e)){const t=getElementById(e);a.add(e),onIntersection(t,{},(t=>{t?(c.add(e),y(e)):c.delete(e)}))}}(t)},this.disableRefresh=function(e){l.endTimer(e)},this.delayRefresh=b,this.normalizeRefreshTimeout=f}function ShareOfVoice(){let e=!1,t=””;this.getTargeting=function(){const e={};return t&&(e.ctx_line_items=[t]),e},this.onSlotRenderEnded=function(n){e||(e=!0,t=n.lineItemId)}}function cnsMetricsApi(){return e=>{e({emit:pixel})}}var updateRefresh=e=>{let t=e.refreshControl;return e=>{let n=e.slotName,r=e.refresh;”number”==typeof r&&r>0?t.delayRefresh(n,r):t.disableRefresh(n)}};function CNSAdsAPI(e,t,n,r){function o(e){let t=e.device,n=void 0===t?”desktop”:t,r=e.server,o=void 0===r?”staging”:r;return new Promise(((e,t)=>{o&&n||t(),e()}))}function i(){return!0===get$1(window,”cns.pageContext.adBlock”)}const s=updateRefresh({refreshControl:t});function a(e,t){const n=e.frameElement.parentElement.parentElement.id;s({slotName:n,refresh:t})}function c(e){const t=window.cns.pageContext,o=new CompleteDefiner(Object.assign({},t,e),null,getViewportTemplate());n.reset((()=>o)),r.insert(n)}function l(){resetUserData(),window.googletag.cmd.push((()=>{window.googletag.pubads().clear(),window.googletag.destroySlots()})),fastdom.mutate((()=>{const e=document.querySelectorAll(“.cns-ads-stage”);for(let t=0;t{}),”adblock.installed”),blocked:deprecated(i,”adblock.blocked”)},pages:{create:c,destroy:l,get:()=>({slots:{add:deprecated(d,”slots.add”),get:deprecated((()=>{}),”slots.get”),refresh:deprecated((()=>{}),”slots.refresh”),destroy:deprecated((()=>{}),”slots.destroy”)}})}})}}function CNSShim(e,t,n,r){const o=new CNSAdsAPI(e,t,n,r);var i;i={ads:o.executeCallback,metrics:cnsMetricsApi()},window.cns.async=function(e,t){i[e](t)},window.cns.queue.forEach((e=>{let t=e.service,n=e.callback;window.cns.async(t,n)})),delete window.cns.queue}var spacerCreative=e=>{let t=e.definer;return e=>{let n=e.creativeId;const r=t.getSingleInstance().getSlotStateStore();r.setSpacerCreativeId(n);const o=r.getStore();window.cnBus&&Array.from(o.values()).forEach((e=>{let t=e.creativeId,r=e.nodeId;r&&t&&n===t&&window.cnBus.emit(`ads.creative.${r}.spacer`,{})}))}};function SafeFrameMessageListener(e){const t=function(t){const n=new Map(Object.keys(t).map((n=>[n,t[n](e)])));return e=>{const t=e.data,r=t.cnsAdEvent,o=t.payload;if(r&&n.has(r)){return n.get(r)(o,e)}}}({updateRefresh:updateRefresh,”ads.creative.spacer”:spacerCreative});window.addEventListener(“message”,t)}function SourceOfTruth(e){let t;this.getSingleInstance=function(){return t||(t=e()),t},this.reset=function(n){t=n?n():e()}}const _window=window,cns=_window.cns,cnBus=_window.cnBus;function about(){return{buildDate:cns.buildDate,fastAdsHead:cns.fastAdsHead,fastAdsFooter:cns.fastAdsFooter,runtimeId:queryParameters.runtimeId||runtimeId}}function attachListeners(e,t){const n=getConfig$1(window),r=new ShareOfVoice,o=new TargetingLifecycle(n,r),i=new RefreshControl(t,o),s=new UnassumingInsert(e,o,i,t);new CNSShim(e,i,t,s),new GPTRouter(t,i,r,e),new SafeFrameMessageListener({refreshControl:i,definer:t}),emitBoomPixel(“adsReady”),cns.addTargeting=o.register,AdBlockDetect(e,t);s.insert(t),sparrowCollector.onRoadblockRendered(cnBus),snowplowCollector.onRoadblockDetected(cnBus)}function initAdsLibrary(){sendBoomerangAdLibraryInformation();const e=new SourceOfTruth((()=>{const e=getViewportTemplate();return new CompleteDefiner(getPageContext(window),null,e)}));setupPermutive(),attachListeners(cnBus,e),enableCNE(cnBus)}function startFooter(){if(addDefaultSubscriptions(cnBus,featureFlags.bus_log),”info”===queryParameters.ao_tools&&append({src:`https://ad-tools.condenastdigital.com/ads-${queryParameters.ao_tools}/prod/index.js`,targ:document.head}),!queryParameters.ap_noads){if(hasPII())return sparrowCollector.onPIIDetected(),void snowplowCollector.onPIIDetected();setupIAS(),setupMoat(),til((()=>cns.pageContext),(()=>{shouldWaitForConsent()?onConsent(initAdsLibrary):initAdsLibrary()}))}}set$1(window,”cns.buildDate”,getConfig$1(window).buildDate),set$1(window,”cns.fastAdsFooter”,version),set$1(window,”cns.runtimeId”,queryParameters.runtimeId||runtimeId),set$1(window,”cns.about”,about),set$1(window,”cns.timing.footerStart”,Date.now()),set$1(window,”cns.addTargeting”,(()=>{})),startFooter()})();